Those are shows and content that’s more on the margins. There’s an opportunity media companies have beyond the advertising revenue to start generating new types of subscription services, which I think that the initial phase of it you can see with Glenn Beck doing his own subscription show and Louis C.K. The media companies, definitely those that own those broadcast channels and cable channels, they’ve been working really hard to generate dual revenue streams. ![]() We’d like to remind people that it exists. People don’t know that they can get this stuff on the air and they can get it on HD and for free. ![]() Broadcast TV has been around before cable TV was there. I think by now most of them know we’re coming up with Boxee Live TV. We’re talking with media companies all the time. You want to have more control over what you’re paying for.ĭo you expect pushback from networks? Have you been in discussions with them? It’s not that you’re not willing to pay for the stuff you want to watch. You don’t want to pay $80 a month for hundreds of channels that you don’t really watch. Like users revolted when they had to pay for 15 songs if they wanted to get two songs-the way music was delivered-I think that the same sentiment is now happening with cable TV. If we can get people to make a list of the stuff they watch and then see what’s available for free over the air, and then what’s available for them over-the-top, and then see what’s left on that list and then ask themselves if what’s left is worth $85 a month? I think many people that go through that exercise of making that list come to the conclusion that they are ready to cut the cord. You consider this a turning point for Boxee?įor us it’s the first time I think that we can talk with users about Boxee as an alternative to cable and being able to answer their most basic questions, which are: Can I watch this game? How do I watch the news? That’s where most people are saying, I don’t think I’m ready yet. ![]() So there’s a critical mass of content that we believe will provide an alternative to-not 100 percent of households-but we hope we can make something that is attractive to maybe half of the U.S. 89 of the top 100 shows-all in broadcast. Open-all of those things are on broadcast. But if you’re a casual sports fan-you watch the Superbowl and you watch the World Series and you watch the Olympics and you watch the U.S. If you live by ESPN and you have to watch every game of the Knicks and the Yankees then, you know, Boxee Live TV would not be sufficient.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |